Friends of Glass launches new partnership to prevent marine pollution

Written by: Florence White | Published:
Friends of Glass will soon launch a #cheerstotheocean selfie campaign

Friends of Glass has partnered with the National Marine Aquarium (NMA) to highlight how the public’s everyday choices can protect the oceans.

Plymouth-based NMA is a charity dedicated to supporting the education surrounding the conservation of the marine environment.

It promotes both pro-ocean behaviour and biodiversity through an educational programme which has a target of reaching one million children and young families per year.

As part of the new partnership, Friends of Glass will support a new NMA initiative this summer which celebrates marine animals and how the food and packaging choices we make can help them now and in the future.

It will also launch a competition to encourage the public to toast to the health of the oceans by posting a selfie with the hashtag #cheerstotheocean.

The most creative entry will win £800 worth of vouchers from ethical specialists Responsible Travel with Friends of Glass donating £1 to the NMA programmes for every entry received.

Victoria Adams, senior communications officer at British Gas, which runs the Friends of Glass campaign in the UK, said: “Supporting greater understanding and knowledge about how we can protect our oceans is so important.

“If everyone made a small change in their habits, like choosing 100% recyclable glass packaging for food, drink and toiletries whenever they can, this would have a positive impact on marine health.”


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