Bread bag recycling scheme launched across UK

Written by: Jo Gallacher | Published:
Only one in ten local authorities current recycle bread bags, according to Recoup

Households will now be able to recycle their bread bags thanks to a new initiative between Hovis and TerraCycle.

The Bread Bag Recycling Programme will create a network of public access bread bag recycling points in schools, charities and community groups.

Whoever runs the collection points will benefit from reward points from recycling.

All LDPE plastic bread bags can be sent in for recycling, which will then be turned into public benches and outdoor furniture.

Consumers can either register as a private collector and post collected bread bags or locate a community collection point using a map on the TerraCycle website.

Only one in ten local authorities current recycle bread bags, according to Recoup.

Research commissioned by Hovis also found that a third of people continue to find recycling challenging as they are unsure of what to recycle.

Laure Cucuron, general manager for TerraCycle Europe, said: “Bread is a product that is consumed by many families on a daily basis so there is significant scope to alter consumer behaviour and to encourage people to recycle used bread bags.

"Hovis is helping to lead the agenda for the bread industry and we hope to see more brands and industries making moves in the same direction.”

Most bread bags can be recycled through the plastic bag collection points at larger supermarkets, yet consumer confusion is preventing these from being used to their full potential.

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